Eminyakeni yamuva nje, imboni yezimonyo ihlangabezane noshintsho olukhulu ekuhwebeni kwe-e-border.Imakethe yezimonyo yomhlaba wonke kulindeleke ukuthi ifinyelele ezigidini ezingama-US $805.61 ngo-2024, futhi ziyanda izinkampani ezinethemba lokusebenzisa amapulatifomu afana ne-Amazon, eBay, Etsy, Lazada, AliExpress kanye ne-Ozon ukuthumela imikhiqizo ezimakethe zamazwe ngamazwe.
Esinye sezici ezibalulekile ekukhuleni kwe-e-commerce ewela imingcele embonini yezimonyo yisidingo esikhulayo semikhiqizo yobuhle bekhwalithi ephezulu evela kubathengi bomhlaba.Njengoba abantu abaningi beba nesithakazelo ekuthengeni izimonyo zohlobo lwamazwe ngamazwe, izinkampani zibamba ithuba lokukhulisa ibhizinisi lazo futhi zihlole izimakethe ezintsha.
UBeaza ungumbungazi oveleleukukhiqizwa kwe-OEM yezimonyo.Amasevisikuthunyelwa kumikhiqizo ye-e-commerce eyi-100+ ewela umngcele, ukucubungula ilebula yangasese, ukucubungula izimonyo, i-Amazon ebay etsy, i-Lazada aliexpress, i-Ozon bukhoma yokulethwa kwesevisi ye-OEM/OEM ihlanganisa yonke inqubo yokukhiqiza izimonyo: ukucubungula kokuqala kwezinto ezingavuthiwe, ukuhlolwa kokupakishwa kanye ukuthenga, ukupakisha okuzenzakalelayo, Izinto zokuqukethwe, ukuthuthukiswa komkhiqizo.Ukuze kuthathwe lesi simo sokukhula, izinkampani eziningi zokucubungula izimonyo seziqalile ukuphendukela kumapulatifomu e-e-commerce awela umngcele ukuze athumele imikhiqizo.Ngokwenza kanjalo, bayakwazi ukufinyelela izethameli zomhlaba wonke futhi bakhulise ukubonakala komkhiqizo wabo ezimakethe zamazwe ngamazwe.Ukwengeza, lezi zinkundla zinikeza izinkampani indlela elula nephumelelayo yokuphatha imisebenzi yazo yokuthumela ngaphandle, ezivumela ukuthi zihlele izinqubo zazo zokuthengisa futhi zifinyelele isisekelo samakhasimende esikhulu.
Enye yezinzuzo eziyinhloko zokusebenzisa inkundla ye-e-commerce ewela umngcele wokucubungula izimonyo yikhono lokusebenzisa ithuba lokumaketha okusakazwa bukhoma.Ukusakaza bukhoma sekuphenduke ithuluzi lokumaketha elithandwa kakhulu lemikhiqizo yezimonyo njengoba libavumela ukuthi bakhangise ngemikhiqizo ngesikhathi sangempela futhi bahlanganyele ngqo nezithameli zabo.Ngokusebenzisa amapulatifomu afana ne-AliExpress ne-Lazada, amabhizinisi angasebenzisa ukusakaza bukhoma ukuze akhuthaze imikhiqizo yawo futhi akhe ukuqwashisa ngomkhiqizo ezimakethe zamazwe ngamazwe.
Ngaphezu kokumaketha okusakazwa bukhoma, izinkampani zingasebenzisa amathuluzi okuhlaziya imakethe anikezwe amapulatifomu e-e-commerce awela umngcele ukuze zithole ukuqonda ngokuziphatha kwabathengi kanye nezimakethe zemakethe.Le datha ibaluleke kakhulu ezinkampanini ezilungisa izimonyo ezifisa ukuqonda okuthandwayo kanye nemikhuba yokuthenga yezithameli eziqondiswe kuzo ezifundeni ezihlukene.Ngokusebenzisa lolu lwazi, izinkampani zingalungisa amasu azo okumaketha kanye nokunikezwa kwemikhiqizo ukuze kuhlangatshezwane kangcono nezidingo zamakhasimende aphesheya.
Uma sibheka ikusasa, i-e-commerce ewela umngcele embonini yezimonyo inamathemba abanzi.Njengoba imakethe yezimonyo yomhlaba wonke kulindeleke ukuthi iqhubeke nokukhula eminyakeni ezayo, kuzoba namathuba amaningi ezinkampani zokwandisa imisebenzi yazo yokuthumela ngaphandle futhi zifinyelele amakhasimende amasha.Ngokusebenzisa amapulatifomu afana ne-eBay, i-Etsy ne-Amazon, izinkampani ezilungisa izimonyo zingangena kumandla amakhulu ezimakethe zamazwe ngamazwe futhi zenze inzuzo ngesidingo semikhiqizo yobuhle yekhwalithi ephezulu.
Isikhathi sokuthumela: Dec-20-2023