Kusukela ekupheleni njeI-China InternationalCI-onsumer Products Expo, "ukusebenza" sekuyigama elingukhiye elihlale lishiwo yimikhiqizo emikhulu.
1. Izinga lemakethe lemikhiqizo esebenzayo ye-skincare
Ngaphansi kwesidingo sokusebenza ngempumelelo kwabathengi, usayizi wemakethe yasekhaya wemikhiqizo ye-skincare esebenzayo ubonise ukukhula okuphezulu.Ngokusho kokuthengiswa kwezitolo, usayizi wemakethe wemikhiqizo esebenzayo ye-skincare e-China ukhuphuke usuka kuma-yuan ayizigidi eziyizinkulungwane eziyi-13 ngo-2017 waya kuma-yuan ayizigidi eziyizinkulungwane ezingama-30 ngo-2021, ngezinga lokukhula elihlanganisiwe lonyaka lama-23%.Kulindeleke ukuthi ifinyelele kuma-yuan ayizigidi eziyizinkulungwane ezingama-41 ngo-2022.
2. Usayizi wemakethe wezingxenye ezisebenzayo zemikhiqizo ye-skincare
Ngokombono ohlukene, imakethe yemikhiqizo ye-hyaluronic acid (hyaluronic acid) esekelwe ku-skincare esebenzayo inyuke isuka kuma-yuan ayizigidi eziyizinkulungwane ezingama-2.5 ngonyaka wezi-2017 yaya kuma-yuan ayizigidi eziyizinkulungwane ezingama-7.8 ngo-2021, ngenani lokukhula elihlanganisiwe lonyaka lama-32.9%.Kulindeleke ukuthi usayizi wayo wemakethe ufinyelele kuma-yuan ayizigidi eziyizinkulungwane eziyi-10.9 ngo-2022. Imakethe yemikhiqizo ye-skincare esebenzayo esekwe ku-collagen inyuke isuka kuma-yuan ayizigidi eziyizinkulungwane eziyi-1.6 ngo-2017 yaya kumayuan ayizigidi eziyizinkulungwane eziyi-6.2 ngo-2021, ngesilinganiso sokukhula sonyaka esiyinhlanganisela esingu-38.8%.Kulindeleke ukuthi usayizi wemakethe ufinyelele ku-9.4 billion yuan ngo-2022.
Esigabeni se-collagen, ngenxa yezinzuzo ezibalulekile ze-collagen ephindayo uma kuqhathaniswa ne-collagen etholakala ezilwaneni, usayizi wemakethe wemikhiqizo ye-skincare esebenzayo esekelwe ku-collagen ehlanganisiwe ukhuphuke usuka kumayuan ayizigidi ezingama-840 ngo-2017 waya kuma-yuan ayizigidi eziyizinkulungwane ezingama-4.6 ngo-2021, ngokukhula okuhlanganisiwe konyaka. isilinganiso esingu-52.8%.Kulindeleke ukuthi ikhule isuka ku-7.2 billion yuan ngo-2022.
3. Iphethini yokuncintisana yemakethe
Emakethe yaseShayina yokunakekelwa kwesikhumba esebenzayo, amabhizinisi aphinde abambe isabelo semakethe ngokubophezela ngokusebenza ngempumelelo okudingekayo kanye nezithako ezisebenzayo ezihambisanayo.Isilinganiso semakethe siphezulu, kanti i-CR5 ifinyelela ku-67.5%.Phakathi kwazo, iBetaine ikleliswe kuqala ngesabelo semakethe esingu-21%, sigxile ekulungiseni izithako ezisebenzayo;Okulandelayo yi-L'Oreal, eyenza u-12.4%, ikakhulukazi egxile ekulungiseni nasekulweni nokuguga;Abalandela eduze i-Juzi Biological, i-Huaxi Biological, ne-Shanghai Jiahua, ebalelwa ku-11.9%, 11.6%, no-10.6% ngokulandelana.Imikhiqizo igxile kakhulu ekubeni mhlophe kanye nokulwa nokuguga, ukuthambisa (i-hyaluronic acid), ukuthambisa, nokulula.
Isikhathi sokuthumela: Feb-27-2023