Yini eyenza lo khilimu wobuso ube ngokhethekile kangaka?

Indaba yalokhilimu ongavamile iqala edolobhaneni elikude elisezintabeni zaseNorway. Iminyaka engaphezu kweshumi, isazi sezitshalo uLars Eriksen wayehlala phakathi kwabantu bendawo, ebuka imikhuba yabo yansuku zonke kanye nemikhuba yendabuko yokunakekelwa kwesikhumba. “Ngisho nasebusika obushisa kakhulu, lapho amazinga okushisa ehla kakhulu ngaphansi kweqhwa, isikhumba sabantu bendawo sasihlala sithambile futhi sikhanya,” kukhumbula u-Eriksen. Enesithakazelo, waqala ukutadisha izitshalo zendawo, esola ukuthi kukhona imfihlo ezitshalweni ababezisebenzisa.​

Ngemva kweminyaka eminingi yocwaningo, impumelelo ka-Eriksen yafika lapho ehlaziya isampula ye-Alpine Snow Bloom, imbali emhlophe ethambile ekhula kuphela emadlelweni asezintabeni ezingamamitha angu-1,500 ngaphezu kolwandle. Le mbali engavamile, ebekezelela ukuguquguquka okukhulu kokushisa kanye nemisebe ye-UV enamandla, iqukethe inhlanganisela eyingqayizivele yama-antioxidants nama-peptide. Ukuhlolwa kwelebhu kwembule ukuthi la makhemikhali ayenamandla amangalisayo okulungisa umonakalo wesikhumba obangelwa yizinto ezibangela ukucindezeleka kwemvelo njengomkhuhlane, ukungcola, kanye nokukhanya kwelanga.​

Elangazelela ukuletha lokhu kutholwa emhlabeni, u-Eriksen wasebenzisana nelabhorethri encane, ephethwe ngumndeni eCopenhagen enedumela lemikhuba eqhubekayo. Inqubo yokukhipha yayingelula neze. “Sichithe iminyaka emithathu sithuthukisa indlela yokucindezela okubandayo eyayizobamba i-essence yembali ngaphandle kokubhubhisa izakhiwo zayo eziwusizo,” kusho uMarie Jensen, isazi samakhemikhali esikhulu selabhorethri. “Senqaba ukusebenzisa amakhemikhali anamandla, noma ngabe kusho inqubo edinga umsebenzi omningi. Umgomo kwakuwukugcina ifomula ihlanzekile njengomoya wentaba lapho i-Snow Bloom ikhula khona.”

Okwenza ngempela i-“Wild Harvest Face Cream” ihluke kubancintisani bayo ubulula bayo. Nakuba iningi lama-face cream athengiswayo linohlu olude lwezithako ezingama-30 noma ngaphezulu, leli liqukethe eziyisikhombisa kuphela: i-Alpine Snow Bloom extract, ibhotela le-shea, uwoyela we-jojoba, i-vitamin E, kanye nezilondolozi zemvelo ezintathu ezithathwe ezitshalweni. “Azikho iphunga lokwenziwa, azikho ama-parabens, azikho izigcwalisi ezingadingekile,” kugcizelela uJensen. “Kufana nokudla kwesikhumba, hhayi i-cocktail yamakhemikhali.”

Abahloli bokuqala babenokungabaza ngokuzwakalayo. U-Emma Rodriguez, uthisha wesikole samabanga aphansi oneminyaka engu-32 ubudala owayenenkinga ye-eczema iminyaka eminingi, wayengomunye wabo. “Ngangizame wonke ama-cream emakethe, futhi ayecasula isikhumba sami noma awenzanga lutho nhlobo,” usho kanje. Ngokusikisela kukadokotela wakhe wesikhumba, wanquma ukunikeza"Ukuvuna Kwasendle"ithuba. "Ngesonto elilodwa, amabala abomvu, alumayo ezihlathini zami aqala ukunyamalala. Ngemva kwenyanga, isikhumba sami sasicacile kakhulu kunangaphambili. Manje angikwazi ukucabanga ngenqubo yami yokunakekela isikhumba ngaphandle kwaso."

Ukuthandwa kwalesi sikhilimu kwanda kakhulu ngemuva kokuba ividiyo ye-TikTok ibonise umgibeli wezintaba esigcoba ngesikhathi ekhuphuka ezintabeni zaseNorway. Le vidiyo, esebukelwe izikhathi ezingaphezu kwezigidi ezi-5, ithwebula umgibeli wezintaba echaza ukuthi lesi sikhilimu sivikele kanjani isikhumba sakhe ezimweni ezinzima. “Akusikho ukusetshenziswa kwansuku zonke kuphela; kungenxa yezinkinga ezinkulu zempilo,” kusho u-Eriksen ngokuziqhenya.​

Isidingo besiphezulu kakhulu kangangokuthi lo mkhiqizo kwadingeka wandise izindawo zawo zokukhiqiza, kodwa bahlala bezibophezele ekusimameni. Manje banikela ngo-10% wenzuzo yabo eqenjini lokulondolozwa kwemvelo elisebenza ukulondoloza amadlelo ase-Alpine lapho kukhula khona i-Snow Bloom. “Sifuna ukuqinisekisa ukuthi le mbali emangalisayo iyaqhubeka nokuchuma izizukulwane ezizayo,” kuchaza u-Eriksen.​

Odokotela besikhumba nabo baye baqaphela. UDkt. Lisa Patel, uchwepheshe wesikhumba odumile eLondon, ubelokhu encoma ukhilimu ezigulini zakhe. “Ama-cream amaningi okuthiwa ‘awemvelo’ awasekelwa ngokwesayensi, kodwa i-'Wild Harvest' iyafeza izithembiso zayo,” kusho yena. “I-Snow Bloom extract inekhono eliyingqayizivele lokukhulisa ukukhiqizwa kwe-collagen ngenkathi ithulisa ukuvuvukala, okuyinto engavamile esithakweni esisodwa. Ngibone imiphumela emangalisayo ezigulini ezinezimo ezifana ne-rosacea ne-psoriasis, kanye nalabo abanesikhumba esibucayi.”

Lo khilimu uphinde waduma embonini yobuhle, wawina imiklomelo eminingana emibukisweni yezohwebo yamazwe ngamazwe. Ku-Global Beauty Expo yalo nyaka eParis, waqanjwa ngokuthi “Umkhiqizo Wokunakekelwa Kwesikhumba Ongcono Kakhulu Wemvelo,” udlula abancintisana nabo abavela emikhakheni emikhulu yezimonyo. “Kuwubufakazi bamandla obulula nokusimama,” kusho u-Eriksen ngokunqoba.​

Ngakho-ke, sibuyela embuzweni osengqondweni yawo wonke umuntu: Yini eyenza lokhuukhilimu wobusoikhetheke kangaka? Akuyona nje i-Alpine Snow Bloom engavamile noma ifomula emnene nephumelelayo. Yindaba ngemuva kwayo - ilukuluku lososayensi wezitshalo, ukuzinikela kweqembu ekuhlanzekeni, kanye nokuzibophezela ekulondolozeni umhlaba wemvelo. Embonini evame ukugxekwa ngezithembiso ezingenalutho kanye nemikhuba engazinzile, i-“Wild Harvest Face Cream” ivelele njengomkhiqizo ogcwalisa izimangalo zawo ngenkathi ihlonipha iplanethi.​

Njengoba abantu abaningi bethola izinzuzo zalo khilimu omangalisayo, into eyodwa icacile: akuyona nje into edlulayo. Kuyindinganiso entsha yalokho ukhilimu wobuso ongaba yikho futhi okufanele ube yikho. Kulabo abakhathele yimikhuba yokunakekela isikhumba eyinkimbinkimbi kanye nezithako ezingabazekayo, i-“Wild Harvest” inikeza enye indlela elula nephumelelayo - ubufakazi bokuthi ngezinye izikhathi, izinto ezinhle kakhulu empilweni zilula kakhulu.